Magic trade show logo 2019 download

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MAGIC Las Vegas drew new brands across trend and young contemporary apparel, footwear and accessories and new buyers, resulting in new business and commerce opportunities during a key fashion buying season.

Vendors, is your primary objective to increase your customer base by selling on new marketplaces or looking to build relationships with manufacturers?

Perhaps you are attending to better understand the show, in hopes of exhibiting next year. Whatever the case, scoping out business objectives will help you and your team remain focused and narrow down the list of activities to attend. From the height of advanced contemporary luxury brands, to the latest trends in fast fashion, MAGIC fuels the business of fashion. MAGIC attracts more than 70, industry insiders to Las Vegas twice a year in February and August, including over 4, exhibitors, from countries.

Seminars and events this year focus not just on the upcoming trends that are set to disrupt the apparel industry but also on the rise of ethical fashion and sustainable commerce. Register online. The site contains show hours, recommendations around accommodation and dining, a floor plan and more. If you are unsure of what to bring to the show, the event website has a comprehensive checklist of tips and guidelines to help you prepare for the show.

If you are travelling to the United States for this event, MAGIC has also pooled together guidelines to make your visa application process as painless as possible. Another tip to get the most out of your time at the tradeshow is to schedule meetings with your most important vendors ahead of time.

It will be your north star during the event! With countless features, up to date floor plans , seminar and event listings and a mobile responsive design, everything you need is at your fingertips. Add events to your own personalized calendar, have a look at detailed maps and save key vendors and exhibitors that you want to visit, and print your agenda from there.

Aside from checking out your favorite vendors, MAGIC has a series of events and seminars planned throughout the trade show on topics from sourcing, upcoming trends and growing your business to customer service, accessory trends and how to get more customers.

Vendors are open to negotiating, as long as you make a well-researched reasonable offer. Think of it as an opportunity to build a long term relationship with your business partners and establish a deal that is mutually beneficial. Make sure you know exactly what you want and what your own terms are before entering into negotiations with buyers. Keep in mind that you may be more successful with larger quantities. Speak with lots of vendors before making your decision.

Here are a few more tips for negotiating on the tradeshow floor.